Mission First was founded by four combat veterans of the U.S. Army’s storied 75th Ranger Regiment, who share a passion in life to continue to serve our Veteran community.  They are passionate about the outdoors to include hiking, mountaineering, camping, hunting, fishing and appreciating the beauty of God’s creation.

Inspired by our national story of Liberty and Freedom, Mission First stands as a company committed to honoring our protectors of those same ideals; service members, First Responders, and those who love their country.

A percentage of any income will go directly to Veterans and Gold Star families, as well as First Responders.

Mission First.  Committed to producing the world’s finest outdoor enthusiast apparel and equipment, produced in the United States of America by those who served this great Nation. Over the course of four lifetimes, both on and off duty, the Mission First Team’s obsessive attention to detail, form factor and functionality has forged a personal standard of performance in every single ounce of gear we use, promote or endorse. Mission requirements and endstate have and always will drive our product design and function, whether it be for extreme long term environmental conditions or a simple day hike.